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Practical Engineering Management

Using the PRFAQ for Technical Projects

Leaders' Stories: Marcelo Calbucci on Translating Tech Work Into Product Value

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Mirek Stanek and Marcelo Calbucci
Apr 14, 2025
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The IT industry is evolving at a breakneck pace. With the rise of AI tools, coding skills alone aren’t enough anymore. There’s a growing push to boost productivity and optimize how engineers work. Today’s engineering managers are expected to be more hands-on and engineering teams must focus less on inputs (number of developed features) and more on the o…

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A guest post by
Marcelo Calbucci
Author of The PRFAQ Framework (www.theprfaq.com). Serial founder, tech/prod leader, and innovator.
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